Ye, formerly known as Kanye West, used a Super Bowl commercial to direct viewers to his website, which was selling T-shirts featuring a swastika, the symbol of Nazi Germany and a sign of far-right extremism. The white T-shirts with black swastikas were the only items for sale on the website, priced at $20 with the label “HH-01.” The commercial showed Ye in a dentist’s chair, diverting attention to his website without mentioning the controversial shirts. Ye’s X social media account, where he had been posting antisemitic messages, has been deactivated, prompting the Anti-Defamation League to denounce the swastika T-shirt sales as proof of Ye’s antisemitism. Ye’s X account, which had amassed 33 million followers, was deactivated, leading to speculation about the reason for its removal. Ye’s recent social media activity has been characterized by offensive antisemitic remarks and conspiracy theories about Jews. Despite previously stating he would never sell a swastika tee due to the harm it could cause, the shirts appeared on yeezy.com over the weekend. Before his account was deactivated, Ye expressed his appreciation to Elon Musk for allowing him to express himself on social media. The controversy surrounding Ye’s actions has drawn criticism for promoting hate symbols and perpetuating antisemitism, racism, and misogyny.
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