On Sunday, President Donald Trump announced plans to impose a 100% tariff on foreign-made movies imported into the United States, citing financial incentives from other nations that he claims are undermining U.S. filmmakers. In a post on Truth Social, Trump referred to these films as “messaging and propaganda” and characterized the situation as a national security threat to Hollywood and other areas of the U.S. He authorized the Department of Commerce and the U.S. Trade Representative to initiate the tariff process.
During a press briefing at the White House, Trump attributed the decline in Hollywood film production to foreign competition and specifically criticized California Governor Gavin Newsom for allowing such conditions. He argued that if foreign filmmakers refuse to produce their movies in the U.S., a tariff should be levied on their imports. This announcement comes amid ongoing challenges for the American film industry, including labor strikes and the impacts of the COVID-19 pandemic, which have led to a decrease in physical productions in California.
While recent data show that feature film production in Los Angeles has increased by 18.8% last year, overall production remains below the five-year average due to budget cuts and more competitive tax incentives in states like New York and Georgia, as well as in places like the U.K. and Ontario, Canada. Trump previously appointed actors Jon Voight, Mel Gibson, and Sylvester Stallone as special ambassadors to Hollywood, tasked with revitalizing the industry. The Motion Picture Association and other industry representatives did not immediately respond to requests for comment on Trump’s tariff plan. Meanwhile, China recently announced new tariffs on Hollywood films, although experts believe the financial impact on U.S. film revenues will be minimal.
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